Resources

A Quartet of Trends for 2023

Credit: BevNet By: Ferron Salniker From the espresso martini’s comeback to canned hard water, there’s been no shortage of surprising developments in…


Tackling Sustainability: How Brands are Making a Difference

Sustainability is not a trend, rather a core value at the heart of many alcohol brands. As time goes on, we hear more and more about the harm that…


Concours Mondial “Sauvignon Blanc has a Style that Delivers”

Credit: Concours Mondial du Sauvignon By: Sharon Nagel “Sauvignon blanc has a style ranging from simple to complex and really delivers on every…


Deep Dive: Control States vs. Open States

When a brand wants to enter the US market, there are many things to be considered. At MHW, our job is to ease this transition and make sure brands…


The Booze Boom: Behind the Rise of Craft Spirits and RTDs

Credit: BevNet By: Ferron Salniker While doing research for her book, Movers and Shakers: Women Making Waves in Spirits, Beer, and Wine, writer and…