As the bev-alc industry adapts to the tastes and trends of younger consumers, the low- and no-alc beverage categories continue to grow. Host Jimmy Moreland and MHW’s Brigid McCabe chat with alcohol beverage and food attorney Lindsey Zahn about the surprisingly complex regulatory environment that brands navigate as they consider developing a no-alcohol product. Even the phrase “no-alcohol” may not be as simple as one might think.
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