Supply Chain
The Benefits of Custom Bottles
By: Alexa Greco In the competitive world of creating an alcohol brand, every aspect of your product matters, from the quality of the liquid inside to…
What to Consider When Designing Your Brand's Packaging
By: Alexa Greco When bringing a new product into the market, the packaging is one of the most crucial things to keep in mind. Packaging is the…
4 Tips for Creating an Alcohol Brand Concept
By: Alexa Greco A successful brand goes beyond just a name, it encapsulates a story, resonates with a specific audience, holds significance, and…
SevenFifty Daily: The Escalating Shortage of Warehouse Space in the Beverage Industry
Source: SevenFifty Daily, by Andrew Kaplan The pandemic exacerbated problems plaguing beverage alcohol warehouses, especially those around…
A Brand Design Q&A with Chris Edmunds of United Creatives
When MHW was tasked with helping brand owners create new-to-world brands in 2020, we looked at our vast network of clients for brand design agency…
The Essential Role of Technology in Beverage Alcohol
By Roger Morris, Contributor to World of Fine Wine, Drinks Business, Meininger’s Talk with anyone in the wine, spirits and beer trade – in fact, talk…
Ready-to-Drink Cocktail Expansion Bill Passes Vermont Legislature
Source: Distilled Spirits Council of the United States Ready-to-Drink Cocktail Expansion Bill Passes Vermont Legislature Bill to increase…
State of the Industry: What Will 2022 Bring?
Watch MHW’s Webinar on the State of the Industry: What Will 2022 Bring? The last year has been the Golden Era for beverage alcohol…
Drinks Intel Magazine: MHW helps brands navigate choppy logistics waters
Source: Drinks Intel Magazine (pg 32-33), by Alexander Smith Monsieur Henri Wines Ltd was founded in 1933 by Harry Feinberg, following the repeal of…
IWSR's Key Alcohol Trends for 2022
Source: IWSR Beverage alcohol has proven itself to be one of the most crisis-proof consumer goods categories at a time of significant disruption.…